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Lipovitan D / Unit One Productions (Japan)

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Lipovitan D is an energy/medicinal drink that has been produced in Japan for over 40 years and is very popular in Asia, as are their kooky commercials. The 3-ounce brown medicinal bottles were the predecessors to every Taurine energy drink on the market, worldwide.

This shoot involved creating a working wall where we could do falling stunts above a green screen, to replicate climbing on Castleton Tower. Using private land we made a working wall (next to a road for easy access) that could show a falling lead climber and the subsequent action of the second climber actually pulling the leader back up to his original high point. Which is physically impossible.

Local climber, Jake, unwittingly became our stuntman as we pitched him off our cliff (falling up to 20’) to within  5’ of the ground! Local hard man, Nate Martin was the other climber who stood in and helped piece together the gag.

Another terrifying helicopter landing on Castleton Tower in high winds confirmed my love/hate for the machine. Green screens and CGI in post production made this look fantastic. Combining another Moab location a couple days later resulted in the log crossing gag up Millcreek (Powerdam area) in the second part of the video, but involved only minimal safety oversight.

See some older Lipovitan commercials that we didn’t work on are also included here ‘cause they are AWESOME!

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